6 Best Ways to Monetize Your WordPress Blog Without Losing Your Readers

Did you know that you could monetize your WordPress blog? It’s a nice feature that allows you to make money by doing something you love, which is what makes it very tempting. However, it’s difficult to know how to do it, as some of the ways you’re advised to use are scams, and they can cost you a lot. So, what should you do?

This article will present to you six top ways to monetize your blog without losing your existing followers.

  1. Communicate With Your Readers

One great way to make money while maintaining your existing fan base is by engaging in email marketing. Through this, you can reach out to your readers in a more personal manner and make sure they enjoy sticking around.

Basically, you can consider having a newsletter but if not, you can sign up on different sites which helps you send automated messages to people who sign up. By doing this, you are welcoming readers into your world and they will be more likely to stay.

  1. Make a WordPress Event Calendar which has Paid Submissions

WordPress gives you the option to make a calendar and ask people to advertise their own events. When you have an existing audience, this works really well because not only you give them something and show that you care, but you also have businesses who would pay to reach your readers.

That being said, this is a nice method to monetize your blog, especially if it focuses on the local industry.

  1. Make T-Shirts for Sale with WordPress

Who doesn’t like a cool t-shirt? It works amazingly for most casual occasions, whether you’re going out or just going to the store. This is why creating your own t-shirt shop with WordPress is such a good idea. You will offer something nice to your audience while also monetizing your blog this way.

It’s really cool as you don’t only get the chance to create something nice, but you will also get a profit share if you work with printing services.

  1. Use Affiliate Marketing

Affiliate marketing is a method that works by including links to products from another company’s affiliate program. When your readers are clicking those links, you will receive parts of the costs made on the product, thus winning some cash.

Of course, you need to know how affiliate marketing actually works and not simply link to products. First of all, you have to promote products that have something to do with your industry, as well as the products you’ve used before. This will be more effective and ensure you’ll receive your cut.

  1. Create Content for Restricted Members Only

Among all of your readers, there must be some who are completely in love with your content and are sure to stand by your side no matter what. You could use this to your advantage by creating a paid membership site which will make them pay to read more of what you offer. You can also create a members-only area for them to help them connect, as well as exchange pictures, videos, and many others, and they will love it.

  1. Sell Online Courses

Another great way to make money from your blog is by hosting online courses. Through this, you can teach your ways for people who love your content and what to get into blogging as well, or many other things. If people love what you do, they will be more willing to pay for the courses. As such, you’ll be the one earning some money.

Keep in mind that your courses will need lessons, and you will have to gather supporting materials such as slides, templates and many others.

Monetizing a website can be difficult if you want to also keep your readers, as the last thing you want is flooding their browser with ads and losing their love. That can be avoided by implementing the methods above, and you’ll successfully earn money through blogging.

Advertisementin the Two Markets

Question one

AFLAC should not use the same advertising campaign inJapan as in the United States becauseit uses advertisementin the two markets to accomplish different goals. For instance, in the United States, AFLAC is trying to create awareness about its brand, through introducing the AFLAC duck. The author states in the article that through the advertising, 90 percent of the US population is now aware of its AFLAC brand.Furthermore, AFLAC’s policies have risen by over 50 percent.However, in the Japanese market, the company has distinguished its products from other competitors and has consequently managed to maintain a leading position.Having identical advertising in the two markets is of no value because of the company has different aims in the two markets. Furthermore, the marketsvary in various aspects.For instance, the American insurance market is characterized by many players such as Prudential, AIG or MetLife among others.The Japanese market is characterized by health-conscious consumers,making them potential consumers of supplemental insurance products that the company offers.As such, the approaches to advertisement campaign in the two markets should differ depending on the varying characteristics of the markets.Although AFLAC has introduced the menekineko duck in Japan, it should not introduce it in the US as well. This is because it is only traditional inJapan and would not enable the company to realize its business objectives in the US.

Question two

Since AFLAC’s success in Japan is attributed to the distribution system it has been using in the country, it should continue adapting its business activities to the Japanese ways of doing things.The company’s business strategies seem to work well in the Japanese market andtherefore, it is recommendable that it continues in a similar manner as this enables it to achieve its goals for existence in Japan.It is currently delivering high quality and satisfying services to its customers.AFLAC should act more Japanese than American while doing business in Japan.This would enable itto improve the way it distributes its products and puts it in a betterposition to face new competitors in the market.Being in the Japanese market for a considerably long period of time helps it distinguish itself from the new competitors.

Question three

After the introduction of the Financial Big Bang policy that encourages new entrants in the market, AFLAC has managed to maintain its position in the supplemental insurance market through lowering its operating costs,and streamlining its operations thereby allowing its sales teamto submitpolicy applications online as well as introducing online billing techniques. Moreover, it stepped up its recruitment of sales agents, gave them specialized training and developed new insurance products for them to start selling. It also entered into a strategic alliance with Japan’s second largest insurance firm, Dai-ichi Mutual Life as a means of maintaining a leading position in the market. It should also consider further improving the quality of its service delivery to its customers to maintain its large share of the customer base.

Question four

AFLAC’s reliance on the Japanese market creates a special challenge for the company. It may experience this if Japan decides to develop business policies that hinder foreign businesses with the aim of promoting local companies. This may cause a drastic fall in the company’s profits because its profits in the home market are generally low. This does not present any opportunities to the company.